Dec
09

12/09/2017       By: Natalya Bucuy

Working closely with small business has given us a great insight into the day-to-day challenges small business owners face. One of them is staying competitive in an increasingly online-dominated world...

Jun
01

06/01/2017       By: Natalya Bucuy

Fortunately, change is sometimes for the better. Here’s an example.  Just like old-fashioned land line telephones replaced smoke signals, carrier pigeons, and shouting at the top of your lungs from...

May
12

05/12/2017       By: Natalya Bucuy

It’s a given—top-notch customer service boosts sales, converts leads, and keeps your customers happy.  It’s also a sure bet that missed calls, inaccurate information, and rude Chat agents can m...

Feb
25

02/25/2017       By: Natalya Bucuy

When you are about to make a mistake, don’t you wish someone would open your eyes and tell you? You put a lot of work into getting your website right, promoting your brand and your product.  Your L...

Dec
15

12/15/2016       By: Natalya Bucuy

Your website is your “digital face” as well as your most efficient conversion and sales mechanism. But does it produce the results you want? Let’s set our priorities straight. Later in this art...

Nov
28

11/28/2016       By: Natalya Bucuy

It’s no surprise that happy customer service agents mean happy customers. Just imagine, if you were to get on a call or a chat with a customer service agent who sounds like they woke up on the wrong...

Feb
23

02/23/2016       By: Natalya Bucuy

Everyone dreams about starting fresh for the new year. Why not give your business the same opportunity with a new look for your website? With brick and mortar and eccommerce operations alike, an incre...

Jan
13

01/13/2016       By: Natalya Bucuy

Few marketers would disagree that emotion drives response. Yet pulling off a successful emotionally engaging campaign, especially for smaller brands with less name recognition, is easier said than don...

Dec
02

12/02/2015       By: Natalya Bucuy

If quality content is the heart of content marketing, then engagement is its arteries. If you’ve given content marketing a go, hopefully you’ve identified your target audience, delineated its uniq...

Nov
16

11/16/2015       By: Natalya Bucuy

Because (apparently) we can’t all be professional travelers, Instagram is bursting with eye candy inspiration for your next getaway or daydream. We may not be able to physically follow these adventu...