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Small Business Holiday Preparedness Guide

Dec
01

Small Business Holiday Preparedness Guide

Is your small business holiday ready? Refocusing on Opportunity “As we approach the holiday season, let’s refocus on opportunity. It is our opportunity to become better versions of ourselves....

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Software Partnerships: The Human Element of Tech Collaborations

Jul
27

Software Partnerships: The Human Element of Tech Collaborations

For a brand, it’s vital to create software partnerships on which you can depend for more than just functionality. Choosing which solution would be the best match for a company means understanding th...

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LiveHelpNow Introduces New Partner Program

Jul
27

LiveHelpNow Introduces New Partner Program

In an effort to continue to help companies improve their customer support efforts, LiveHelpNow introduces its new partner program. Now, marketing agencies, web designers, value-added resellers, softwa...

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7 Benefits of Live Chat for eCommerce

Jul
14

7 Benefits of Live Chat for eCommerce

Does your website have a live chat option? If not, perhaps, it’s time to change that and enjoy all the benefits of live chat can bring to your customer support.  Live chat is a game-changer for eCo...

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4 Easy Customer Segmentation Tips For Startup Businesses

Jun
30

4 Easy Customer Segmentation Tips For Startup Businesses

What is customer segmentation? Customer segmentation, or market segmentation, divides your customers into categories based on shared characteristics. These characteristics could be anything from age, ...

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Discovering Target Audience: How Well Do You Really Know Your Customers? 

Jun
20

Discovering Target Audience: How Well Do You Really Know Your Customers? 

If you wish to provide the finest service to your consumers, you must first understand who they are. Of course, not everybody who purchases your goods or services meets the same description. However, ...

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A Guide to Agile Marketing for SMBs

Mar
14

A Guide to Agile Marketing for SMBs

Agile is one of the hottest buzzwords in today’s marketing landscape, but it is also the most misused one too. But that doesn’t stop there. With marketing becoming more advanced, customers becomin...

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Turn Customers into Brand Advocates: 3 Psychological Strategies

Feb
23

Turn Customers into Brand Advocates: 3 Psychological Strategies

Meet Janet. Janet lived in a different state but wanted to send some sympathy flowers to a friend in Pennsylvania. After reading some reviews she found a flower shop near her friend’s house that not...

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5 reasons building a community is essential for building a business

Dec
06

5 reasons building a community is essential for building a business

You’ve finished incorporating your business, hiring your team, and building your website.  You’ve heard terms like “email blasts” and “lead lists,” but you’re not sure what they mean or...

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How to turn your negative online reviews into marketing gold

Nov
22

How to turn your negative online reviews into marketing gold

“Always too loud!” My friend Maryana read this part of a negative online review someone left for her Taphouse out loud as we sat at the breakfast table in a vacation bungalow this summer. “Alway...

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“Between the quality of the package and the enthusiasm of the people behind it, I feel like the sky’s the limit with this company.”
- Joel Levin, VP of Support