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Google Adwords put live chat front and center, so should you do the same?

07/24/2012       By: Natalya Bucuy

You may already know that AdWords allows you to add extensions to your Google ad, whether it’s your business location, phone number, additional product info, or social media links. Now, Google is te...

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5 ways to direct users to self help options on your site

07/19/2012       By: Natalya Bucuy

Courtesy of FreeDigitalPhotos.net Previously on this blog we have covered why it’s smarter to invest in self help options instead of making users call or email every time they have a problem. Be...

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Mobile Technology: Find the balance between work and life

07/17/2012       By: Natalya Bucuy

Want to find the best local happy hours? There’s an app for that. Want to see if you can get those shoes on sale? There’s an app for that. Want to track finances, manage employees, and access CRM ...

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Can you be the world’s most Pinteresting business?

07/12/2012       By: Natalya Bucuy

I don’t always use social media, but when I do I prefer…Pinterest? Lots of media has circulated around Pinterest as a great social media marketing tool, but for some industries the picture-sharing...

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7 ways to speed up customer service and reduce churn

07/10/2012       By: Natalya Bucuy

Your customers are all busy people. When something breaks — a payment not received, a shipment delayed, faulty merchandise shipped — you will have to fix it as soon as you can. The faster ...

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Companies who invest in customer experience reap rich rewards

07/05/2012       By: Natalya Bucuy

If you have been reading this blog for any amount of time, you may have noticed a recurring theme. We passionately believe that only those companies providing a brilliant customer experience will be a...

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7 reasons excellent customer experience can be your ace in the hole

06/25/2012       By: Natalya Bucuy

Can I make an informed guess? The economy is terrible and you are staring across at the competition, sitting pretty on a pile of cash. On the surface, things don’t look good. But what if I told ...

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Automatically send customers their chat transcript and invite them to take a survey

06/07/2012       By: Natalya Bucuy

Looking for an easy way to connect with your customers? Remind them of their positive experience with your brand by sending them a copy of their latest chat transcript. You can even link a survey to t...

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7 strategies for getting word of mouth advertising from customers

05/22/2012       By: Natalya Bucuy

A good word from customers to their friends and family is worth its weight in gold for you, the marketer. It’s the most effective form of marketing in terms of ROI and also the most sustainable....

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7 reasons why phones should not be your primary customer service channel

05/15/2012       By: Natalya Bucuy

If you are like most small businesses, you will have a phone support option that is either operated in-house or outsourced to a third party call center. In many cases, that’s the only support op...

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- Joel Levin, VP of Support