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A Guide to Agile Marketing for SMBs

03/14/2022       By: Natalya Bucuy

Agile is one of the hottest buzzwords in today’s marketing landscape, but it is also the most misused one too. But that doesn’t stop there. With marketing becoming more advanced, customers becomin...

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CX Research As a Main Marketing Strategy

02/24/2022       By: Natalya Bucuy

In recent years, customer experience (CX) has become a term and focal point of marketing plans for businesses of all sizes and sectors. In addition, CX is becoming increasingly important to compete su...

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Turn Customers into Brand Advocates: 3 Psychological Strategies

02/23/2022       By: Natalya Bucuy

Meet Janet. Janet lived in a different state but wanted to send some sympathy flowers to a friend in Pennsylvania. After reading some reviews she found a flower shop near her friend’s house that not...

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13 Omnichannel Strategies To Improve Customer Service

02/16/2022       By: Natalya Bucuy

What are some omnichannel strategies that have helped improve customer service at your company? To help you determine the best omnichannel strategies for your company, we asked business owners and mar...

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How to Improve SEO with Conversational Website

02/10/2022       By: Natalya Bucuy

In the current competitive climate, it’s becoming more and more challenging to draw users’ attention to business websites. But human ingenuity knows no boundaries, and business owners are creating...

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How Chatbots Enhance Customer Experience

02/09/2022       By: Natalya Bucuy

As a business owner, you might always feel like there aren’t enough hands on deck to get things done. We’ve been there! Of course, having a capable and efficient team to help you is essential. As ...

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11 Effective Examples of SMS In Small Business

01/26/2022       By: Natalya Bucuy

In 2022, if you’re not using SMS in small business communications, you might be falling behind. According to recent statistics, 58% of people say texting is the ideal way for businesses to reach the...

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How to Align Customer Service and Marketing to Boost Sales

01/20/2022       By: Natalya Bucuy

”Oh, I would like to know more about this specific area.”  Just a random thought by a person going through your recent marketing campaign. Excellent! The prospect contacts your customer service ...

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7 Tips How to Provide a Great Customer Service with AI Chatbots

01/14/2022       By: Natalya Bucuy

When Weizenbaum invented the first chatbot (named Eliza), he wanted to prove that machines could converse intelligently with humans. He never, however,  imagined that brands and organizations would e...

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7 Tips for Small Businesses to Increase Gen Z Brand Loyalty

01/13/2022       By: Natalya Bucuy

Gen Z, the band of tech addicts, social warriors, video-game players, and security seekers, is a challenging target for marketers. Children of Gen Xers and Millenials, this generation spans from the m...

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